Calling all blondes or grey goddesses


Moroccanoil, the global leader in oil-infused beauty, has launched the
NEW Moroccanoil Blonde Perfecting Purple Conditioner to help achieve your best blonde.

Similar to its counterpart, the award-winning Moroccanoil Blonde Perfecting Purple Shampoo, this gentle conditioner works to smooth and soften hair while offsetting unwanted brassiness in blonde, lightened brunette, or grey hair—leaving you with brighter, more radiant colour.

Featuring proprietary Moroccanoil ArganID™ technology, this colour-safe formula delivers the antioxidant powers of argan oil deep into the cortex, while helping to seal the cuticle and impart brilliant shine.

Achieving blonde hair or highlights can reveal unwanted yellow and orange undertones. Grey hair is also prone to yellowness due to pollution and environmental factors. The new Moroccanoil Blonde Perfecting Purple Conditioner deposits violet pigments on the hair with each use to counteract these brassy tones. This lightweight conditioner is also deeply nourishing, improving hair’s manageability while gently detangling.

“As a brand, we continue to evolve and formulate innovative products that deliver professional results for both our consumers and salon community,” says Moroccanoil co-founder Carmen Tal.

“We saw an opportunity to create the perfect counterpart to our ultimate purple shampoo, and we’re thrilled to have the purple conditioner as the latest addition to the Moroccanoil Colour Care line.”

Moroccanoil Blonde Perfecting Purple Conditioner is designed to restore your hair colour to its intended, fresh-from-the-salon appearance. Pair it with Moroccanoil Blonde Perfecting Purple Shampoo to complete your brass-neutralising routine and achieve your ultimate blonde.

Moroccanoil Blonde Perfecting Purple Conditioner will be available at fine salons, and David Jones (RRP: $51.50 for 200ml).

As part of the brand’s continued sustainability efforts, the tube is made from 50% post-consumer recycled plastic.

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Tried and tested – 50sowhat review: Gifted a shampoo, conditioner and treatment to try, I used these products last night and they were great. I have trouble finding conditioners that leave my hair feeling hydrated and moisturised, but this one definitely did. I highly recommend it.